Clear answers before you start.

+What is a smart brand / smart packaging?General

Smart packaging gives every product unit a secure digital identity so it can verify itself, communicate, and connect the brand to the consumer after purchase.

+Do consumers need an account to scan?General

No — anyone can scan as a guest. Full KYC (CNIC plus an OTP-verified phone) unlocks loyalty benefits, prizes and promotions.

+Which codes can the app read?General

QR, barcode (EAN/UPC), Data Matrix, GS1 medicine codes, proprietary marking and AI-based image scanning.

+Do I need to change my packaging line?For Brands

Not necessarily. Entry-level solutions use existing on-pack codes; unit-level and ultimate tiers add serialization or invisible marking as needed.

+Who applies the technology to my packs?For Brands

Our alliance of packaging and digital-print partners applies it — tasalle^® provides the platform and matches you to the right partner.

+What data do I get?For Brands

First-party scan data — volumes, locations, trends, warranty and campaign performance — in a real-time Brand Portal, exportable to your ERP or analytics.

+How does the alliance model work?For Partners

tasalle^® provides open ID technology; packaging and digital-print partners apply it and act as a direct sales and delivery arm under a strategic alliance.

+What capabilities do you look for?For Partners

Printer types, materials, inks and varnishes, line speed, serialization capability and regional coverage — submit the capability assessment to get matched.

+What code types does tasalle^® support?Technology

Standard codes, proprietary marking (invisible pack-ID, paints, varnishes), AI-based scanning, and GS1 medicine codes.

+Is it GS1 compliant?Technology

Yes — unit SGTIN, carton GTIN-14 plus serial, and pallet SSCC, following GS1's non-significance principle; supply-chain events follow EPCIS 2.0.

+How does fraud detection work?Technology

A configurable rule engine flags duplicate scans and suspicious locations; the Admin Portal aggregates alerts across every brand platform-wide.

+How does digital warranty work?Warranty & Rewards

Scratch, Reveal & Verify: the first scan captures a date stamp and links the product to the consumer's KYC identity, validated by dual-OTP from retailer and consumer.

+How do rewards and loyalty work?Warranty & Rewards

Scans earn points and prize entries; brands run always-on loyalty and promotions from the Brand Portal.

+Who is the data controller?Data & Privacy

Digithentic LLC. is the data controller for personal data collected through tasalle^® services. See our Privacy Policy for full detail.

+How is my data protected?Data & Privacy

With 256-bit SSL, role-based access control, audit logging and monitoring aligned with ISO 27001 and SOC 2 Type II practices.